a little bit of this and a little bit of that
I design, edit, build for the scroll, code sites...
... and reach for the sky.
My areas of work
Video Editing
Movie magic motion-driven storytelling. Short and Long form.
Social & Marketing
Visual content designed for social media.
Graphic Design
Visual design exploring typography, composition, imagery, and creative direction across different formats.
Frontend Website Development
Small sites and interfaces, built by hand, this one included.
A little about me
who's behind the screen?Hi! I'm Adeeba :-) I'm a Sydney-based designer with a background across varying creative and strategic fields. I believe in 改善 'kaizen', a Japanese word meaning continuous improvement. Basically, I'm on a lifelong mission to make today's ideas vastly cooler than yesterday's. I'm constantly upskilling myself and evolving my design frameworks... and my bubble tea order.
I have a Bachelors in IT and Business, and an MBA in Marketing. My history in design roots from passion and years of self learning and volunteering.
My interests are movies, art, video games, pop culture, fashion and tech (what's the fun in only having one, right?)
Say hello
© 2026 Adeeba Ahmed